The company disclosed the new pricing in a statement on Tuesday, by the Chief Executive Officer of MultiChoice Nigeria, John Ugbe, explaining that the move is part of efforts to reward customer loyalty and offer more value.
“We want to ensure our customers feel appreciated and have access to the best entertainment every day.
“The ‘We Got You’ campaign is about making premium content more accessible and showing that DStv offers something for everyone, not just football fans.”
Ugbe said the company is repositioning DStv as a platform for “daily value,” with a focus on a broad range of content including movies, drama, kids’ programming, and news.
