The four selected social enterprises Geotek, HealthTracka, MN Environmental Services, and Preggify each received ₦12 million to scale their solutions, which span clean water access, at-home health diagnostics, mobile sanitation services, and maternal care innovations. These businesses are designed to improve hygiene practices and healthcare delivery within underserved communities across the country.
Beyond financial support, the startups benefited from tailored mentorship provided by Reckitt personnel and specialised boot camps facilitated by Yunus Social Innovation (YSI). These sessions were designed to break down specific barriers to business growth and enhance social impact.
Speaking at the event, Akbar Ali Shah, General Manager for Reckitt Sub-Saharan Africa, emphasised the company’s long-term commitment to locally led innovation. “Solving the world’s toughest hygiene challenges, especially in underserved communities, requires scalable, locally driven solutions,” Shah said. “This programme helps amplify the voices and ideas of entrepreneurs who are deeply rooted in the communities they serve.”
