Economy
NDL strengthens value chain as manufacturers target efficiency
Nigeria Distilleries Limited (NDL) is recalibrating its 2026 playbook to focus on distribution efficiency, supply chain coordination, and stricter commercial discipline, reflecting a broader shift among fast-moving consumer goods (FMCG) manufacturers toward operational resilience over aggressive expansion.
The company outlined its priorities at its annual Distributor and Commercial Conferences held in Lagos, where trade partners, distributors, and senior executives reviewed performance benchmarks and mapped operational targets for the year ahead.
Ade Rosiji, group executive director of Nigeria Distilleries Limited, underscored the importance of value chain cohesion in sustaining growth.



